BO is a rich man's hobby, kinda perpetually on-and-off struggling to re-imagine & re-invent itself as an A-list rocket company.
But Rocket Science Is Hard. And Jeff's maxed-and-buffed stat is Online Retailing.
He wouldn't be competent at Brain Surgery or Nuclear Physics, either.
There are also a bunch of other smaller aerospace companies, but SpaceX seems to have won the majority of the launches and mindshare.
https://en.wikipedia.org/wiki/EscaPADE